Insights

The Shullman Research Center offers a range of insights on topics of interest to corporate leaders, marketing executives, product managers, retailers, advertising and media agencies, private bankers and wealth managers, and others who do business with affluent, luxury-oriented, wealthy, and high-net-worth consumers.

INSIGHTS BRIEFS

Our Insights briefs, published monthly, provide a deeper look at a particular issue of interest to marketers and businesses involved in the luxury, affluent, and high-net-worth markets. These are available for download on our website, each for a limited time. For more information or for access to the current Insights brief, submit your email address below.

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THE PULSE

The Shullman Pulse is a vital tool for business people who require timely, useful context and insights that will lead to more informed decision-making. Today, marketers and advertisers need pertinent insights delivered to them in a comprehensive, incisive manner, and the majority prefer to receive this critical information from one authoritative source. Whether a business needs to reach target audiences more effectively, understand buying motivations, identify the evolving, competitive context, or improve market share, the Shullman Pulse fills the need. It is an integral source of intelligence and insights, not only about the luxury, affluent, and wealth marketplaces but also about mainstream consumers in the United States. Subscribers also receive periodic white papers on topics of interest selected from subscriber comments and requests.

By offering its subscribers the benefits of syndicated as well as customized insights, the Pulse is transforming American businesses’ understanding of the luxury, affluent, and wealth marketplaces in relation to mainstream America.

We would be glad to give you more information about subscribing to the Pulse. Please send us your contact information, and we will get back to you promptly. (Your contact information will be used only to send you our monthly insights email newsletter and to announce Shullman Research Center publications, webinars, and other topics of interest.)


Key Benefits

  • Gain key insights and discern context about the motivations of the wealthy and affluent compared with mainstream consumers
  • Understand what motivates the purchase of upscale and luxury goods
  • Get actionable data on what’s going on for your business